Digicel Launches Trade-In Programme

Thursday 28th May 2015 – Kingston, Jamaica: Digicel is making it easier and more affordable to own a smartphone with the launch of its new trade-in programme which offers customers the best value by giving them a chance to turn in their used or defective handsets and receive credit towards the purchase of a brand new one.

 

Recognising that customers need and want to be connected to the web, social media and each other, Digicel is introducing this programme to allow everyone to keep up with the latest telecommunications technology. And, in line with its “Go-Green” philosophy, Digicel’s programme is demonstrating its environmental awareness. Cellphones contain hazardous materials such as lead, mercury and brominated flame retardants – many of these materials can and should be recycled and reused instead of being allowed to contaminate the soil, air or ground.

 

Digicel Group Chief Commercial Officer, Claudio Hidalgo, said; “Digicel is always looking to deliver value to our customers. With the launch of the Trade-in programme, we are making it easier and more affordable for customers from all networks to own a smartphone while helping to promote environmental conservation and protection. In addition, customers who take advantage of the programme, meaning non-Digicel customers can join the region’s biggest family on the fastest and most reliable network.”

Customers can bring in their handset to any participating Digicel store where a specialist will assess their handset. Once the handset is accepted, the dollar value of the handset will be credited towards the purchase of a new smartphone. This promotion is not limited to Digicel customers only as handsets from other networks can also be brought in for assessment.