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| Left-Rt- Kevin Edwards Digical Market Manager- Donovan White Digical Marketing Manager and Sharon Rattan Chairperson for Inferno |
BASSETERRE, St. Kitts, 6th December, 2006 Digicel, the fastest growing mobile communications network in the Caribbean this morning announced its endorsement of SOCA-CISE in the federation, organized by its sponsored Carnival Troupe; Inferno: Digicel Jewels of the Caribbean.
The event will take place in Independence Square where Elston Nisbet an experienced personal trainer, will work the patrons into shape while DJ Fresh pumps up the latest pulsating tunes. This will take place for three Thursdays in December 7th, 14th and 21st starting at 5:30 and running for 90mins.
Sharon Rattan Chairperson, Inferno says: Sweating to the best of the local rhythms is guaranteed to burn calories. Inferno and Digicel have collaborated to offer the SOCA-CISE activity to the nation for the first time. This cutting-edge initiative seeks to (1) get revelers in shape for the carnival parade and (2) to offer the wider community free exercise classes for the month of December.
Donovan White Digicel Marketing Manager remarked, this is a novel idea by the troupe and Digicel is happy to be offered the opportunity to collaborate with Inferno along with Rams Trading through its Red Bull energy drink and TDC through their brand product Aqua-vita to make this experience possible for the people of the Federation.
This is a great way to celebrate Carnival and Digicel wants to promote healthy lifestyles and we want to assure all that this activity is for everyone to participate and enjoy to the fullest, White continued.
About Digicel
Since its launch in 2001, Digicel has become the fastest growing wireless telecommunications operator in the Caribbean. In five years, Digicel has become renowned for competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services, and state-of-the-art handsets. It is the largest GSM operator in the region.
By offering innovative wireless services and community support, Digicel has become a leading brand in the Caribbean and has placed the region at the cutting edge of wireless communications.
Digicel is incorporated in Bermuda and has operations in 22 markets, including Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, Curaçao, The Cayman Islands, Dominica, El Salvador, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Jamaica, Martinique, St. Kitts & Nevis, St. Lucia, St. Vincent and the Grenadines, Trinidad & Tobago & Turks & Caicos. Digicel also has a license in Guatemala and coverage in St. Martin and St. Barths with further significant growth expected.
The company is the lead sponsor of Caribbean sports teams including the West Indies Cricket Team, Special Olympics teams across the Caribbean and is title sponsor of the Digicel Caribbean Cup, the regions premier football tournament which involves 25 Caribbean countries and is an important qualifier towards the CONCACAF Gold Cup.
